Business Dev

"Business Analysts must think about user needs, and user experience practitioners must consider business needs."

Dubai South

Product:
Overall Strategy
Industry:
Urban Development
Problem:
Needed to build a strategy around city growth & development.
Solution:
Provide a business strategy & compelling design.
Role:
Creative Director

hear Max

Product:
Strategy Campaign
Industry:
Medical
Problem:
Strategy campaign geared on hear Max, a hearing device test, mobile app and wearable
Solution:
Provide a business strategy & compelling design.
Role:
Creative Director

Fannie Mae

Product:
Fannie Mae Applications Redesign
Industry:
Mortgage
Problem:
Lack of consistency within the visual and functional elements of applications.
Solution:
Provide an overall look/feel/functionality across all applications.
Role:
Creative Director

Dentons

Product:
Denton's Merger
Industry:
Legal
Problem:
Law firm merger and re-brand
Solution:
Politcally provided a trusted re-brand through a compelling website
Role:
Business Analyst

Booking.com

Product:
Booking.com website functionality
Industry:
Travel
Problem:
Need for suggested overall website improvments
Solution:
Provide a list of actionable improvements with a comparison of current market standards.
Role:
Strategist

omg oj

Product:
Orange Juice
Industry:
Food & Beverage
Problem:
VC funded start-up around the orange juice industry
Solution:
Develop a branding & marketing strategy
Role:
Strategist

Voxel

View:
Product:
Voxel VC start up branding & design
Industry:
Server Space
Problem:
VC start up emerging in a competitive market place
Solution:
Provide competitive analysis & discovery findings for client needs and goals
Role:
Business Analyst

Vista

View:
Product:
Movie Kiosk Deal
Industry:
Cinema
Problem:
Needed to add a new feature to sales kiosks
Solution:
Add in a new user flow solution
Role:
Business Analyst/Designer

Padre

View:
Product:
PADRE iPad Medical Evaluation
Industry:
Medical
Problem:
Poor tracking of resident evaluations
Solution:
Provide a more compelling experience for residents to want to provide their evaluations
Role:
Business Analyst
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